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Creative & Content Lead

Demant Smørum, Denmark Publiceret 5. okt. 2026 Demant Careers

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The Role This is a senior creative role with genuine reach. As Creative & Content Lead, you'll shape how a global brand expresses itself across 20 markets — owning the content and copy frameworks that local teams build from, acting as a hands-on creative partner to our agency relationships, and helping set the standard for what great looks like across every channel and touchpoint.

You'll work across the full funnel — brand awareness, consideration, conversion, and retention — across social media, web, email, direct mail, and owned channels. If you're a senior creative who wants your work to matter at scale, this is the role.

What You'll Be Doing Developing content and copy across awareness, consideration, and retention — for owned channels, social, web, email, and direct mail Acting as a creative partner to agency teams, providing direct input and feedback throughout the development process Working with the Creative Director to establish and evolve brand tone of voice, creative expression, and quality standards Building modular content frameworks that 20 local market teams can adapt for their audiences Writing with international audiences in mind — clear, accessib1 …

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