Commercial Excellence
Omnichannel Orchestration Lead
Kort om jobbet
Employment type: FULLTIME. Requisition: 8551893. If you are passionate about transforming customer data, behavioral signals, and business priorities into connected, personalized customer experiences, this could be your next professional challenge.
As Omnichannel Orchestration Lead, you will own the orchestration layer across channels, establishing the foundation for journey design, audience segmentation, decisioning logic, and personalization at scale through, while connecting Marketing, IT, and the wider business.
About the role
In 3Shape, we are looking for our new colleague to be the Omnichannel Orchestration Lead in our Omnichannel & Lifecycle team within Global Marketing. In this role, you will take a central role in shaping how we orchestrate and personalize customer experiences across channels at scale.
You will own the business operation and continuous optimization of our omnichannel orchestration capabilities, establishing the foundations that enable scalable customer engagement, including journey orchestration frameworks, decisioning logic, audience frameworks, and personalization capabilities.
You will work at the intersection of Marketing, Commercial, Data and IT, acting as the business lead and super user for our orchestration capabilities1 …
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