Matas Group – Social Strategy Lead (maternity cover)

Country: Denmark. Help shape the future of Social across Matas Group Matas Group is transforming how we work with Social across Denmark, Sweden, Norway and Finland. Across Matas and KICKS, we are building a stronger shared approach to Social – with common strategies, platform direction and learnings that help us scale what works while maintaining local relevance.

We are looking for an experienced Social Strategy Lead with deep Social Media expertise and a strong data-driven mindset to help shape and drive this work. You should be able to set direction, build roadmaps and frameworks – but also go into the data, understand what performance is telling us and use those insights to sharpen our strategy and creative output.

While this is a 12-month maternity cover, you will join at an exciting time as we are building and evolving our Group Social setup across markets. Reporting to the Head of Social, Influencer & Content Strategy, you will work closely with Social teams across our four markets. Your key responsibilities will be to:

- Shape our Group Social strategy:

Develop platform roles, content principles, strategic priorities and roadmaps across Matas and KICKS. - Turn strategy into action:

Translate direction into clear frameworks, playbooks and recommendations that Social teams can execute on1 …